How An Icelandic Brand Is Building A More Sustainable Omega-3 Supplement

How An Icelandic Brand Is Building A More Sustainable Omega-3 Supplement

Corinna Bellizzi worked at one of the pre-eminent omega-3 supplement companies for years, which uses fish oil as its primary ingredient. “However, in all those years, no one ever asked where those fish were getting their source of omega-3,” she says.

Now, she, alongside co-founders Ohad Bashan and Isaac Berzin, are looking to unravel that misnomer: fish oil omega-3 supplements, she argues, are not only problematic for marine environments, but they’re missing the point: it’s the fish’s food source—micro algae—that’s making them rich in omega 3. So let’s go to the source?

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